Summary: customer behavioural change

Chart showing customer behavioural change from before lockdown to since lockdown. 17% of residents and 38% of visitors stopped shopping in the area

17% of residents and 38% of visitors who travelled along Elm Grove/Kings Road and shopped down it before the lockdown, stopped shopping in the area. The majority of those who stopped shopping whilst travelling through were car or van drivers (70% residents and 61% visitors), but it cannot be confirmed whether this was a result of the national lockdown or the trial cycle lane.